What Is ‘Cookie’?
This term denotes short text files that are delivered to computers and mobile devices of our website users. Cookies are unique for every account and browser. There are session-based and persistent cookies. Cookies that exist as long as a user runs their browser belong to the first category. These cookies are automatically deleted after the browser is turned off. Persistent cookies exist until they are deleted by the browser or the user.
How do They Work?
There are some cookies which help website users navigate the website faster, so they are designed to remember the type of services the clients prefer, track their preferences and so on. Other cookies are linked to personal accounts, but they are still original, so they are used for analysis, statistics, customization, etc.
These functions of cookies make it possible for websites to recognize users when they return to the website, analyze their preferences and provide them with relevant offers based on the settings they choose and information they look for. Therefore, cookies enable fast communication and information search.
Cookies in Advertisements
Cookies, similar to other IT, such as beacons and tags, are effectively used in modern marketing. Cookies also help our company ensure aggregated research, create reports, and gather statistical data. By recording and analyzing website users’ activity, we can offer products and services that meet your demands.
What to Do if You do not Want to Allow Cookies?
Of course, some internet users prefer disabling cookies, so most browsers allow this option. Moreover, depending on a browser you use, you can manage cookies preferences on every website you visit. If you would like to find out more about how to manage your cookies settings in various browsers, feel free to use the following links:
If you happen to use some other browser, do not hesitate to consult the information provided by its developers. Alternatively, you can consult their customer support team.
Please keep in mind that users can disable the third party cookies set by Google Analytics on their website.
There is also interest-based targeting which ad servers provide via Digital Advertising Alliance (DAA). Apart from that, customers can change settings on their mobile devices (iOS and Android) to control the interest-based ads they see online.
Important Information about Cookies on Our Website
Security & Confidentiality
Cookies help us improve our website users’ experience by offering them customized services and the pieces of information they are looking for.
More effective marketing campaigns are a result of careful statistical analysis, which is possible due to cookies. For example, if a customer visits our company website and orders a paper, cookies help us understand which kind of services our clients need.
Preferences, Features, and Services
Cookies help us better understand your preferences, including the language you use and communication modes you find the most comfortable. We can also provide our customers with personalized content, features, and services.
Performance, Research, and Analytics